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ParaisoTravel Logo Design...Paraiso Travel Director, Simon Brand; came to me to aid him in branding and designing the closing title sequence for his new independent film Paraiso Travel. Here's the final logo designed for the film and a quick study of how it could be animated as a neon sign. The concept behind the neon sign was to have it short circuit in a sequence that would in the end spell out the word "Pais" (country in spanish) before it fully whent dark. This served as a metaphor aligned with the films story. (Won't reveal more, you're going to have to watch the movie when it releases in the US this year).

 

 

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